Unscripted Germany
German Tourism
Lights, camera, dhamaka!
Indians love a good plot. So, we decided to give them as many as they wanted with our campaign for German Tourism.
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Case Study
What they won’t tell you: this video-led campaign was executed with a tight budget, limited access to existing brand footage and no chance of a shoot.
Agency: Digitas, New Delhi
My Role: Senior Copywriter
ACD: Umang Puri
Junior Copywriter: Shubhashree Halder
Video Editor: Ashish Panwar
Year: 2020